Job Description

Join to apply for the Social Media Manager role at Hyatt Regency Join to apply for the Social Media Manager role at Hyatt Regency Get AI-powered advice on this job and more exclusive features. Organization- Hyatt Regency Aruba Resort, Spa and Casino Summary The social media manager is responsible for enhancing the visibility and identity of hotel restaurants, bars, and the casino through strategic marketing campaigns and compelling brand storytelling using Facebook, Instagram, Google Business, and Whatsapp. The manager will lead integrated social marketing initiatives that captivate guests, spotlight our outlets, and drive measurable commercial success.Key to this role is the ability to create engaging content and build relationships with followers as measured by analytics performance. Organization- Hyatt Regency Aruba Resort, Spa and Casino Summary The social media manager is responsible for enhancing the visibility and identity of hotel restaurants, bars, and the casino through strategic marketing campaigns and compelling brand storytelling using Facebook, Instagram, Google Business, and Whatsapp. The manager will lead integrated social marketing initiatives that captivate guests, spotlight our outlets, and drive measurable commercial success.Key to this role is the ability to create engaging content and build relationships with followers as measured by analytics performance. Key Responsibilities Working with the Director of Marketing and Communications, develop and execute annual social media marketing plans for the outlets, with a strong emphasis on promoting F&B - ensuring alignment with commercial targets and brand positioning Be responsible for all brand, digital, and marketing activity across designated channels Manage content creation for outlet social media (paid and organic), ensuring all posts are on-brand, timely, and within budget Deliver targeted campaigns that drive both brand awareness and commercial results Conduct ongoing market research to stay attuned to culinary trends, guest dining behaviors, and competitor activity in the local hotel, restaurant, casino, and wider hospitality scene. Build strong local connections through influencer engagement and strategic partnerships Support overall commercial goals of the Sales & Marketing department. Collaborate closely with key departments to create campaigns that support outlet goals and enhance the guest experience Track campaign performance and manage marketing budgets to optimize ROI Qualifications Qualifications Strong background in marketing, communications, or brand management within the hospitality or F&B industry Skilled in multi-channel campaigns Proven ability to develop and execute impactful social marketing strategies and work with others in the development of wider-reaching goals Confident with digital tools and design software Creative thinker with a sharp eye for brand storytelling and visual identity Highly organized, proactive, analytical, and results-driven Strong communicator who thrives in cross-functional, collaborative environments Experience working with agencies, media partners, and influencers Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign) Strong creative and artistic skills with a proven ability to create, curate, and manage engaging content across various social media platforms Experience in responding on behalf of a business to comments, developing discussions, and fostering a positive online community Desired Skills Proven experience managing social media platforms for a brand or organization Excellent written and verbal communication skills Strong understanding of social media best practices and trends Proven understanding of brand marketing Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign) and Canva Experience with paid advertising across the Meta platform Seniority level Seniority level Entry level Employment type Employment type Full-time Job function Job function Marketing and Sales Industries Hospitality Referrals increase your chances of interviewing at Hyatt Regency by 2x Sign in to set job alerts for “Social Media Manager” roles. Manager, National Field Marketing (Alani Nu) Hollywood, FL $50,000.00-$50,000.00 1 month ago Boca Raton, FL $60,000.00-$65,000.00 2 weeks ago Lauderdale-by-the-Sea, FL $10,000.00-$100,000.00 5 days ago Fort Lauderdale, FL $14.00-$17.00 2 days ago Webinar Host & Marketing Campaigns Manager (Fully Remote) Fort Lauderdale, FL $40.00-$50.00 1 month ago Regional Marketing (Area Marketing Manager) Fort Lauderdale, FL $80,000.00-$82,000.00 2 days ago Fort Lauderdale, FL $70,000.00-$79,000.00 2 weeks ago We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI. #J-18808-Ljbffr Hyatt Regency

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Full time, Local area, Remote work,

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